Luis has over 18 years of experience as General Manager. Expertise in creative industry, strategy creation, development and analysis, as well as technology business management. 

He has worked on major projects including Colgate and Coca Cola as well as other projects within communication, advertising, simulation and marketing fields. 

Luis specializes in building augmented reality (AR) and virtual reality applications and content. He can transform a standard piece of paper or business card into a rich document with photos, video and links, using AR.